But such moves won’t matter much in the long run if the company’s culture doesn’t change. To that end, Wal-Mart overhauled its campus-recruiting program this year to lure more applicants from top-flight colleges: students who typically juggle offers from Google and Goldman Sachs. Historically, Wal-Mart found most of its entry-level executives at state schools within a day’s drive from its headquarters in Bentonville, Arkansas.But some people WILL have to work in Arkansas. Walmart, after all, is investing a reported billion dollars in a new corporate headquarters in Bentonville SOMEBODY is going to work there. The article indicates many students are open to Walmart's pitch of a new direction. But the article kicker was a real OOF.
Many of these new hires will end up working far from Arkansas, at Wal-Mart’s sprawling online business, which includes millennial-friendly brands such as Bonobos, ModCloth and Moosejaw and maintains offices in New York and San Francisco.
They’ll be people like Penn senior Aaron Lai, a computational-biology major from Amazon’s hometown of Seattle. Lai said that “Wal-Mart is not the sexiest brand to work for,’’ but he was intrigued by the data-analytics side of retail work. So he listened to Wal-Mart’s recruiters.
At the Penn career fair, that courtship process enticed Sarah Fox, a senior environmental-science major from Westport, Connecticut. She wandered into Wal-Mart’s RV because a retail supply-chain role sounded like something she might try.Earth to Arkansas legislature. Yes, the Waltons have built a museum or two, bike trails and underwritten millennial-friendly restaurants in B'ville. But believe it or not, majority sentiment at elite colleges doesn't run in step with the majority view of the Arkansas legislature: Legalized discrimination against LGBT people; evisceration of women's medical rights; a culture that holds guns more important than public safety; officials that oppose environmental regulation; opposition to universal health care; punishing workers comp and unemployment protection laws; official resistance to comprehensive sex education; rejection of science (no evolution, this is Arkansas). This is what they call business climate.
But not if she had to move to Arkansas. “That,’’ she said, “would be a deal breaker.’’