The Duggars' secret word to discourage lust | Arkansas Blog

The Duggars' secret word to discourage lust

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Still more from People on the ways of the Duggar family and father Jim Bob's effort to make sure members of his large brood never even think about sex, much less engage in it, outside of marriage.

The secret word to combat lustful thoughts? "Nike."

In an effort to combat sexual thoughts, the family uses the code word "Nike" to signal when they are having sexual thoughts or thinking of someone in a lustful manner. A family source told PEOPLE:

"They say it, and all the boys look straight down to the floor every time. It's like an automatic military thing. Things like that blow my mind."


At least one family member, son Josh, seems to have been more inspired by the Nike slogan — Just Do It. 

Jim Bob Duggar does everything he can to keep his children from having any sexual thoughts. He goes to great lengths to keep his children from participating in any pop culture trends in an effort to shield them from sexual inclinations. According to PEOPLE, he even removed the batteries from toys that play music to discourage his children from dancing.

Some suggest that this strict upbringing caused Josh Duggar to molest his siblings as a teenager and to cheat on his wife. It seems "Nike" wasn't enough to hinder his curiosity.



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