Floaty's Arkansas TV blog devotes some acreage to a coming KARK college road show. It appears that, for $5,000, your college, too, can get a visit from the Channel 4 morning news show.
UPDATE: The KARK alibi is that the morning show visits are no-obligation and the $5,000 "investment" is for the other stuff. Blown out of proportion. Taken out of context. Plus, somebody swiped their copyrighted material, they complain.